Case Studies

Replete with hospitality

Combining celebrity chefs, cooking schools and designer kitchenware with great coffee and delicious food is how one Taupo café has tackled the fiercely competitive hospitality industry and emerged a bon-a-fide local institution.

Great Opportunity Prompts Move

When you ask Matt McIvor why he loves living in Taupo, a big smile creeps across his face.

Two make one of a kind

Raised in Taupo, Sam Coxhead left the area to attend Massey University and then worked in large multi-national organisations in Auckland.  He recently returned to Taupo with wife Keri Harper to raise their young family.  

Great forecast for Kloud

Taupo is emerging from the clouds as the place to connect with first-rate software solutions.  Kloud, a world-class software development company founded by developer John Curtis, is connecting businesses with the best solution to their computing headaches right here in Taupo.

Lighting up your life

Growing prawns, heating thermal baths and drying wood are just some of the innovative new ways local businesses are using steam generated from Taupo’s geothermal fields.

Milking it

Satisfying the Asian appetite for New Zealand milk is a challenge one small and dynamic milk-powder processing company is excited to take on.

Crunching the numbers

If you’re in the market for a new toy to boost your business but are a little short on cash-flow, Duncan Brown from Crediflex could organize you a loan, right here in Taupo.

Breaking new ground

Terrain is a local company that can definitely see the forest for the trees. With a backbone in the forestry industry, the company also supplies all the essential tools of the trade to the surrounding farming, construction and geothermal businesses as well as a growing national client base via online sales.

In good company with energy solutions

A multinational company with a local presence, drilling and energy solutions giant MB Century is one of the region’s largest employers. 

Music promotion with a personal touch

The CEO of Taupo’s own boutique concert promotion company, has put the personal touch into music promotion.

Next generation sees future in property

 The name ‘Westerman’ is synonymous with real estate in Taupo.

Auckland daydreams create Taupo success story

It all started with a dream… and a garage full of retro recycled furniture.

Against type, business thrives

Some say print is dying.  But Taupō businessman and long-time owner of Quality Print, Shawn Vennell, disagrees. His printing business is thriving in the digital era.

Rafting in their bloodstream

From a raft and a trailer operating out of the family shed to one of the country’s top rafting companies, owner Luke Boddington says Rafting New Zealand’s business success has hit new highs opening up a new base in Taupo.

Great advice

Pharmacist Mike Riordan owns Taupo’s Mainstreet Pharmacy and with a career history spanning 12 years with multiple business ownership for the past six years it’s easy to see why he is one of the mentors involved in the Business Mentors NZ Programme.

Setting up Business in Taupo

Identifying and acting on an opportunity

Creating and developing a niche market in Taupo

Baked With Love - Creating and developing a niche market in Taupo

Freelance Food Consultant with a Work Life Balance

Freelance food consultant Di Swann has no doubts making the move to Taupo has improved her work life balance.

Move From Auckland - Best Move Ever

Moving out of Auckland was always on the cards for business partners and couple Robin Gayraud

and Laura Symonds, two of the trio behind the highly successful Backpackerguide.NZ website, which

they set up in early 2014.

Escaped the Toil of Auckland

“We dreamt of this idea of getting a better, totally different lifestyle,”

National Tech firm calls Taupo home

When you’re running an entrepreneurial start-up with clients across the country, being able to relax by the

lake after a long day at the office beats sitting in a traffic jam, says Amy Jensen, the managing director of


Amy, who runs the national software and hardware company with her two business partners, relocated to

Taupo in June and says life couldn’t be better.

“Being a hardware and software solutions company we can base ourselves anywhere, as long as we have an

internet connection,” she says.

“And being a start-up we do work some epic hours, so when we have time off we want to enjoy life and Taupo

has a lot to offer.”

With clients all over New Zealand, Amy says Taupo’s convenient location in the central north island gives her

team easy access to all the major city centres, from Auckland to Wellington and Christchurch.

And Taupo also hosts two of her important clients, Taupo District Council and Towncentre Taupo. 

She says her firm has enjoyed strong local business support, particularly the ability to collaborate with local

suppliers and receive personalised service during their product development.

“I have been really impressed with the local business services and professional business support,” Amy says.

Taupo has embraced the arrival of a truly local music store

David and Emily Love, founders of Taupo’s boutique music shop Love Music, have celebrated their

first year in business and say it’s been a great success.

“Business has been good and we have had a lot of support from different areas of the local music

community,” David says.

The Love’s say Taupo’s booming amateur music scene has embraced the arrival of a truly local music

store, and they have also experienced strong demand for musical instruments and accessories from

Taupo’s schools.

David, a musician and former manager of a popular Auckland music store, says by immersing

themselves in the local music community – he tutors Taupo students in guitar, piano and drums and

hangs out at open mic nights – the business has successfully earned itself a name as Taupo’s

favourite music shop.

“Right from the start our motto has been ‘We are your local music shop with a personalised

service,’” he says.

Unsure of what to expect in their first year in a new business and a new town, the Love’s laid out

some business goals and sales targets – all of which have been achieved and exceeded, David says.

“Most of our sales have come from the strong amateur musician market with guitars our best

sellers, and we have also branched out in PA gear,” he says. “As the year has gone on we have

expanded and now have 20% more stock than we started with.”

David says the couple have experienced strong community support and plan to eventually expand

into other business opportunities.

“Taupo is continually on the grow, there’s lots of development and people want to be here, which

makes it a great place to do business,” he says.

National Business Elemental Potential in Taupo

Veteran communications specialist Steph Holloway has swapped her life on the road for a home in Taupo and

will be working closely with the local business community.

“Over the past three years I have travelled all around New Zealand holding workshops and events through my

business, Elemental Potential,” Steph says.

Earlier this year she was invited to Taupo to take part in the Stella Awards, holding a workshop on body

language and communication, and was overwhelmed by the positive response she received from Taupo’s

business community.

“I find Taupo businesses to be really innovative and open to new ideas,” she says.

Since August she has been training 10 local Taupo businesses and has another 10 signed up for 2017.

“I've been working in Taupo 4 days a week since August, so on the back of that, and a long-time desire to

move to Taupo, I've decided to relocate my business from Auckland to Taupo and move there on Dec 2 nd ,”

Steph says.

Steph says the decision to move to Taupo has been a long time coming, in fact, ever since she toured New

Zealand with her family on a holiday from England over 15 years ago.

“I just love it here, and having travelled to every major city in New Zealand I feel Taupo has pretty much

everything I need,” she says.